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Lorena Ruiz

Product Designer · UX/UI · AI

I design digital
products with intention.

Experiences, systems, and digital products where strategy and design work together.

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About me

I’m Lore Ruiz, a Product Designer specialized in regulated financial products. I have more than 5 years of experience focused on product design, creating end-to-end credit experiences (origination, KYC and onboarding) and the design systems that support them. I work with product, engineering, legal and compliance so that every flow is clear for the user and viable for the business.